Craft Files: Model know-how
Joshua Craft
Issue date: 5/3/07 Section: Arts & Entertainment
Photographers like Peter Lindbergh and Patrick Demarchelier turned these women into icons. They were even the stars of George Michael's video for "Freedom '90." Along with Tatjana Patitz, sometimes the forgotten supermodel, these women went from being life size clothes hangers to being full on celebrities in their own right. But all good things must come to an end and overnight "heroin chic" and grunge rock became the new thing. The waif took over for the Amazonian supermodels and Kate Moss became a household name just as these women had.
In the past few years, we have seen the rise of the actress gracing covers of fashion magazines and models taking a backseat. There have not been any marquee names to splash on the covers like there was in the early 90's. Sure you have Gisele Bündchen, who everyone knows from Victoria's Secret, but she is not a supermodel. Neither is Adriana Lima. She is NOT a supermodel. She has done nothing but Victoria's Secret shows and ad campaigns. That does not even equal a quarter of the work the supermodels of the early 90's did. If I have to hear one more person describe her as a supermodel my head is going to explode. I am a die hard fashion fan and I can probably name every model featured in Vogue without having to read the caption saying who it is. There is a criterion used to rate who is actually a supermodel. Adriana does not meet it.
The fashion industry has been hotly anticipating the arrival of their new supermodel saviors. The May 2007 issue of Vogue, on newsstands now, has found the girls that can reclaim the magazine covers. This group of 10 women, many of whom I have already known of for quite some time now, are the ones who can possibly bring back the reign of the supermodel. I certainly hope so.
Lily Donaldson, Hilary Rhoda, Doutzen Kroes, Sasha Pivovarova, Caroline Trentini, Raquel Zimmermann, Jessica Stam, Chanel Iman, Coco Rocha, and Agyness Deyn are the next big things in the fashion world. Start familiarizing yourself with these ten because they are the ones getting the big ad campaigns, walking the runways of Paris, New York and Milan, and doing photo shoot after photo shoot. With Chanel being the youngest, 16, and Raquel being the oldest, 24, there is no reason for these women to slow down. Within the next few years, these women are the ones who will be leading the pack and reclaiming magazine covers from boring actresses who lack any knowledge of fashion. Each brings her own sense of style to the mix and that allows people to identify with one or all of them.
As one fashion chapter ends, another is just beginning. I only hope that as these 10 women begin a new chapter in their careers we all can begin a new chapter in our lives this summer season. It has been a pleasure writing this column this past year and I wish everyone a safe and happy summer. I look forward to coming back and serving up some new fashion information for all of you this fall.
In the past few years, we have seen the rise of the actress gracing covers of fashion magazines and models taking a backseat. There have not been any marquee names to splash on the covers like there was in the early 90's. Sure you have Gisele Bündchen, who everyone knows from Victoria's Secret, but she is not a supermodel. Neither is Adriana Lima. She is NOT a supermodel. She has done nothing but Victoria's Secret shows and ad campaigns. That does not even equal a quarter of the work the supermodels of the early 90's did. If I have to hear one more person describe her as a supermodel my head is going to explode. I am a die hard fashion fan and I can probably name every model featured in Vogue without having to read the caption saying who it is. There is a criterion used to rate who is actually a supermodel. Adriana does not meet it.
The fashion industry has been hotly anticipating the arrival of their new supermodel saviors. The May 2007 issue of Vogue, on newsstands now, has found the girls that can reclaim the magazine covers. This group of 10 women, many of whom I have already known of for quite some time now, are the ones who can possibly bring back the reign of the supermodel. I certainly hope so.
Lily Donaldson, Hilary Rhoda, Doutzen Kroes, Sasha Pivovarova, Caroline Trentini, Raquel Zimmermann, Jessica Stam, Chanel Iman, Coco Rocha, and Agyness Deyn are the next big things in the fashion world. Start familiarizing yourself with these ten because they are the ones getting the big ad campaigns, walking the runways of Paris, New York and Milan, and doing photo shoot after photo shoot. With Chanel being the youngest, 16, and Raquel being the oldest, 24, there is no reason for these women to slow down. Within the next few years, these women are the ones who will be leading the pack and reclaiming magazine covers from boring actresses who lack any knowledge of fashion. Each brings her own sense of style to the mix and that allows people to identify with one or all of them.
As one fashion chapter ends, another is just beginning. I only hope that as these 10 women begin a new chapter in their careers we all can begin a new chapter in our lives this summer season. It has been a pleasure writing this column this past year and I wish everyone a safe and happy summer. I look forward to coming back and serving up some new fashion information for all of you this fall.


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